The Olympic legacy
With A New Direction, we were asked to do a piece on the legacy of the 2012 Olympics. I began researching into news articles on what people have been saying about the London 2012 legacy. I wanted to try and gain a wide variety of people’s opinion on the legacy they have been promised and hope for.
Reading news articles and speaking to people I have found that the word ‘legacy’ is what is hoped to be gained after the Olympics has finished (what London will be like after). There are different things people want to gain from the London 2012 Olympics.
Organizers of the 2012 Olympics pledged that London’s Olympics will be the ‘greenest ever.’ The ways in which they hoped to achieve this, was to make sure that everything they built was going to be used for something after- for example the cycling venues would be open for public use, but the venues are supposedly going to cost a lot for people to use for leisure, so people without extra money may not get to use them. The organizers of the Olympics have also set up four ‘sustainability partners’ who have pledged to help minimize the environmental impact of the huge event that is the Olympics. The Companies that have pledged to help make the games greener are; BT, BP, EDF Group and Nortel. Environmental lobbyists have also said that they will encourage those companies to follow through with their pledge. Hopefully the companies really do want to help make the games greener and do not just want to promote their companies.
Organizers have also said that transport will also improve and there will be no parking lots around any of the main Olympic venues. Instead of travelling by cars and other vehicles that will add to air pollution, organizers are encouraging people to walk, travel by bike, etcetera.
Lord Coe, the Olympic bid chairman, also pledged that the Olympics would leave a sporting legacy, but what is actually meant by that. Grassroots participation was said to be boosted and in effect the nation would become healthier and fitter after the Olympics, but the government recently proposed a cut to school sport’s budgets. What will happen to this pledge if this does happen?
The Olympic organizers also pledged to make the 2012 Olympics benefit London economically and in the midst of a recession it seems that this may be the legacy that is hoped to happen by most. The coming Olympics is said to benefit London economically, in many ways.
London will receive huge investment from thousands of companies. As well as that tourism will also help the London economy flourish, with approximately 2 million people having bought tickets for the Olympics and around another 2 million people being expected to visit England’s capital.
On top of this jobs have also been created during the Olympics and with approximately 2.5 million people out of work in London, this is exactly what is needed. The job opportunities are coming from construction companies working to build the Olympics, companies catering for the Olympics and local businesses and shops in tourism will also make huge profits.
The Olympic park is situated in Stratford (Newham), East London, because it is one of the capital’s most economically deprived areas and with a promised economic boost to London- it will help Stratford a lot. Jobs will be created and this is beneficial in the long run.
Housing is said to improve for people who live locally to the Olympic park. The people that were moved in order to build the games’ venues are said to have been re-housed in more spacious homes. The actual Athletes’ village will be converted to housing with 2,800 flats and ½ of those flats are said to be made into affordable homes.
Something which excites me to see is that the organizers placed a great emphasis on getting the 8,000 volunteers to help towards the games. I find this so interesting, because for me the Olympics is about bringing people together and the volunteers will be made to feel part of the games and know they will help to make it a success. It is also, a great way for unemployed people to gain some experience and skills in areas such as, customer relations and event managing.
All of this is the social legacy the Olympics will leave, hopefully the advantages out way the disadvantages.